A series of mood videos launched the mysterious yet sophisticated new look of Persol. The videos debuted at the "International Design Fair" in Milan setting the tone for full print and interactive campaigns.

Art Direction & Design with Cutwater

A series of mood videos launched the mysterious yet sophisticated new look of Persol. The videos debuted at the "International Design Fair" in Milan setting the tone for full print and interactive campaigns.

Art Direction & Design with Cutwater

A series of mood videos launched the mysterious yet sophisticated new look of Persol. The videos debuted at the "International Design Fair" in Milan setting the tone for full print and interactive campaigns.

Art Direction & Design with Cutwater